It starts, as these things often do, with a clip on your feed. A shaky phone camera in a school hallway. A shove, a shout, a face turning away from the lens. You scroll past it, maybe you tell yourself it is an isolated case, kids being kids. But the numbers say otherwise. In Malaysia, bullying is not just happening more often, it is becoming part of the background noise of childhood.

Mindappz recently made its mark at the Malaysia Education Franchise Expo 2025, held last week at the Ideal Convention Centre in Shah Alam. The event brought together some of the country’s most promising names in education, providing a platform for institutions, innovators and entrepreneurs to connect, exchange ideas and explore collaborative opportunities.

AI, for lack of a better word, is remarkable. It has quietly transformed how we work, communicate, and navigate everyday life. Some use it to speed up tedious tasks, others seek advice, while some rely on it to draft multi-million dollar project tenders at no cost.